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How to verify your Google Ads account before the 2025 transparency update
Google is updating its Ads Transparency policy in 2025, making the payer name public. This guide shows how to verify your Google Ads account and what steps agencies and advertisers must take before 31 May to stay compliant and protect their brand identity.

Lyn Spindley
May 93 min read
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SEO vs PPC? Your web traffic depends on this choice
Discover whether SEO’s sustainable visibility or PPC’s rapid results align best with your marketing goals.

Lyn Spindley
Apr 22 min read
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The Great Google Algorithm Shake-Up has landed
Google’s March 2025 core update is reshaping the search landscape. Here’s what your business must do right now to protect rankings.

Lyn Spindley
Mar 252 min read
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Step-by-Step: How to opt out of Google Display Network (and protect your ad budget)
Google is auto-enabling the Display Network in Demand Gen campaigns. Step-by-step how to opt out and protect your PPC budget now.

Lyn Spindley
Feb 153 min read
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Case Study: Interactive Park Map at Haytor View
The Interactive Park Map at Haytor View transformed the way potential buyers explored available plots. This dynamic tool provided real-time

Lyn Spindley
Feb 72 min read
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Stop ignoring metadata: This SEO shortcut is hiding in plain sight
Learn how to find and optimise metadata to boost your SEO. Access titles, descriptions, and alt text to increase visibility and clicks.

Lyn Spindley
Jan 273 min read
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ChatGPT vs Google Search: The future of finding answers
Discover how ChatGPT is reshaping search. Learn the strengths of AI vs Google and how to combine them for a smarter business strategy.

Lyn Spindley
Jan 62 min read
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Navigating Google's December 2024 updates: what businesses need to know
Stay ahead of Google's updates! Learn how the December 2024 core and spam changes impact SEO and get actionable tips to boost rankings.

Lyn Spindley
Dec 30, 20243 min read
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Harnessing the power of Local SEO for property developments
By targeting specific geographical locations, you can reach potential buyers when they're actively looking for properties in your area.

Lyn Spindley
Jan 15, 20243 min read
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Step-by-step guide to add social media links to your Google Business Profile
In this article, we will guide you step-by-step through the process of adding your social media profiles to your Business Profile.

Lyn Spindley
Dec 15, 20232 min read
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How to make FAQ's (that people want to read)
One of the unique features of SGE is the pre-written follow up questions that appear under the SGE panel as prompts

Lyn Spindley
Sep 13, 20235 min read
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An Inside Look at Google's Search Generative Experience (SGE)
It's important for marketers to prepare their marketing strategies to align with the new Google Search Experience (SGE) experience.

Lyn Spindley
Sep 12, 20232 min read
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The Power of SEO: 3 Reasons why search marketing simply works
Search engine optimisation (SEO) is one of the most powerful and effective tools, increasing your chances of being seen and getting clicks.

Lyn Spindley
Dec 30, 20222 min read
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The Ultimate Guide to Local SEO
Local SEO is similar to regular SEO, but there are a few key differences. In this Guide, we’ll explore what local SEO is, and how it works.

Lyn Spindley
Dec 4, 202213 min read
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![Make the most of Google (your 100% FREE secret weapon) [2023]](https://static.wixstatic.com/media/83ec1a_7bf557a928f948d2a296595c056f0767~mv2.jpg/v1/fill/w_333,h_250,fp_0.50_0.50,q_30,blur_30,enc_avif,quality_auto/83ec1a_7bf557a928f948d2a296595c056f0767~mv2.webp)
![Make the most of Google (your 100% FREE secret weapon) [2023]](https://static.wixstatic.com/media/83ec1a_7bf557a928f948d2a296595c056f0767~mv2.jpg/v1/fill/w_454,h_341,fp_0.50_0.50,q_90,enc_avif,quality_auto/83ec1a_7bf557a928f948d2a296595c056f0767~mv2.webp)
Make the most of Google (your 100% FREE secret weapon) [2023]
Use your Google Business Profile to promote your hospitality business including price, location, and amenities (for free!)

Lyn Spindley
Nov 14, 20224 min read
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Proven marketing strategies to grow during a recession
Here are time-tested, proven marketing strategies that will help you grow your business during a recession.

Lyn Spindley
Sep 14, 20228 min read
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Google Business Profile is your best value social platform (here's why)
There is a strong business case for using Google Business Profile as a social media platform. Here's why.

Lyn Spindley
May 7, 20223 min read
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Google My Business is Changing: Here's How to Update Your Profile
Video tutorial! Step-by-Step guide to updating your Google Business Profile, accessible only through Google Search and Google Maps.

Lyn Spindley
May 7, 20222 min read
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Celebrating digital marketing in Torbay with Treat!
Treat Marketing is the digital marketing agency in Torbay, and we are celebrating our third birthday this Bonfire Night!

Lyn Spindley
Nov 4, 20212 min read
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