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![The LinkedIn Algorithm has changed. Here's what to do. [2025]](https://static.wixstatic.com/media/83ec1a_0e52ec15ec564f79a0fb61ee46e751b7~mv2.jpg/v1/fill/w_333,h_250,fp_0.50_0.50,q_30,blur_30,enc_avif,quality_auto/83ec1a_0e52ec15ec564f79a0fb61ee46e751b7~mv2.webp)
![The LinkedIn Algorithm has changed. Here's what to do. [2025]](https://static.wixstatic.com/media/83ec1a_0e52ec15ec564f79a0fb61ee46e751b7~mv2.jpg/v1/fill/w_454,h_341,fp_0.50_0.50,q_90,enc_avif,quality_auto/83ec1a_0e52ec15ec564f79a0fb61ee46e751b7~mv2.webp)
The LinkedIn Algorithm has changed. Here's what to do. [2025]
You may have already noticed it. That strange moment when a two-week-old post appears at the top of your feed, and you think, “Did I miss...

Lyn Spindley
Jul 234 min read


How M&S built trust in a crisis
M&S shows how to lead with trust in a clear, empathetic crisis communication that strengthens customer loyalty when it matters most.

Lyn Spindley
Apr 223 min read


The Great Google Algorithm Shake-Up has landed
Google’s March 2025 core update is reshaping the search landscape. Here’s what your business must do right now to protect rankings.

Lyn Spindley
Mar 252 min read


From “Click Here” to Call-to-Value: how better buttons boost business
Ditch "Click Here" CTAs. Boost clicks and engagement with clear, value-driven buttons that guide users to take action.

Lyn Spindley
Feb 223 min read


Why metadata is SEO's best friend in 2025
Metadata is the SEO weapon your competition is already using. Learn how AI, video metadata, and rich results can boost your visibility.

Lyn Spindley
Feb 42 min read


Multichannel vs omnichannel marketing: which strategy is right for your business?
Learn the differences between multichannel and omnichannel marketing, their benefits, and how Nike excels with a unified customer experience

Lyn Spindley
Dec 31, 20242 min read


80x Return on Ad Spend (ROAS) for Devon Park Home Developer
Discover how our innovative approach and strategic TV advertising led to an impressive 80x return on ad spend for Haytor View.

Lyn Spindley
Oct 7, 20244 min read


Call to Value: How to make your CTAs more relevant, engaging and effective
The call to value (CTV) approach enriches your CTA button with a promise and value proposition.

Lyn Spindley
Mar 13, 20243 min read


Timing your property development announcements to attract leads
the timing of your initiatives can significantly influence your ability to attract fresh leads and nurture existing ones.

Lyn Spindley
Jan 22, 20242 min read


Pantone Colour of the Year announced: Unveiling the trending brand colours for 2024-2025
The Pantone Colour of the Year has always been the most anticipated announcement for brand owners and marketers.

Lyn Spindley
Dec 18, 20235 min read
![5 things you can do NOW to grow your business on Instagram [DIGITAL DOWNLOAD]](https://static.wixstatic.com/media/83ec1a_809490a76e1a441cb79b973f78ea02d8~mv2.jpg/v1/fill/w_333,h_250,fp_0.50_0.50,q_30,blur_30,enc_avif,quality_auto/83ec1a_809490a76e1a441cb79b973f78ea02d8~mv2.webp)
![5 things you can do NOW to grow your business on Instagram [DIGITAL DOWNLOAD]](https://static.wixstatic.com/media/83ec1a_809490a76e1a441cb79b973f78ea02d8~mv2.jpg/v1/fill/w_454,h_341,fp_0.50_0.50,q_90,enc_avif,quality_auto/83ec1a_809490a76e1a441cb79b973f78ea02d8~mv2.webp)
5 things you can do NOW to grow your business on Instagram [DIGITAL DOWNLOAD]
Discover the power of Instagram storytelling with our easy step-by-step guide.

Lyn Spindley
Nov 22, 20234 min read


What is SEO (and how does it work?)
Search engine optimization (SEO) helps businesses increase their visibility online by optimising content for targeted keywords.

Lyn Spindley
Feb 12, 20233 min read


Social Listening: What it is (and why you need it)
Gain an edge in your industry and get valuable insights into customer sentiment and behaviour with social listening.

Lyn Spindley
Jan 29, 20235 min read


Content Marketing: The Key to Growing Your Business
Content marketing has become an essential component for any successful digital marketing strategy.

Lyn Spindley
Jan 29, 20232 min read


5 Huge benefits of brand monitoring
Brand monitoring involves tracking publicly available mentions of a brand, service or product to understand public sentiment.

Lyn Spindley
Jan 28, 20234 min read


2023 Marketing buzzwords and trends: Explained
This insider's guide to digital marketing give your all the trends and buzzwords for success in 2023 explained, with plenty of resources.

Lyn Spindley
Jan 15, 20237 min read


Rocket your content with a search intent strategy
Customer search intent is an essential concept for businesses to understand when creating search marketing strategies.

Lyn Spindley
Jan 14, 20235 min read


How (and why) to revolutionise your brand with the WGSN & Pantone Colours of the Year 2023
Discover how the Viva Magenta and Digital Lavender colour trends for 2023 can revolutionize your branding.

Lyn Spindley
Jan 11, 20235 min read
![You better work b!tch: 8 Digital marketing predictions for 2023 [Infographic]](https://static.wixstatic.com/media/83ec1a_36c692f243574c82a88b4a95b82e0ebb~mv2.jpg/v1/fill/w_333,h_250,fp_0.50_0.50,q_30,blur_30,enc_avif,quality_auto/83ec1a_36c692f243574c82a88b4a95b82e0ebb~mv2.webp)
![You better work b!tch: 8 Digital marketing predictions for 2023 [Infographic]](https://static.wixstatic.com/media/83ec1a_36c692f243574c82a88b4a95b82e0ebb~mv2.jpg/v1/fill/w_454,h_341,fp_0.50_0.50,q_90,enc_avif,quality_auto/83ec1a_36c692f243574c82a88b4a95b82e0ebb~mv2.webp)
You better work b!tch: 8 Digital marketing predictions for 2023 [Infographic]
In 2023, digital marketing strategies must be adaptive and agile in order to keep up with the rapid pace of digital innovation.

Lyn Spindley
Jan 7, 20234 min read


Unlock the power of brand storytelling in 2023: 7 Creative ideas to help your company stand out
Discover how brand storytelling can help your brand stand out and demonstrate your company's authenticity in 2023.

Lyn Spindley
Jan 5, 20232 min read
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