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How to verify your Google Ads account before the 2025 transparency update
Google is updating its Ads Transparency policy in 2025, making the payer name public. This guide shows how to verify your Google Ads account and what steps agencies and advertisers must take before 31 May to stay compliant and protect their brand identity.

Lyn Spindley
May 93 min read
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SEO vs PPC? Your web traffic depends on this choice
Discover whether SEO’s sustainable visibility or PPC’s rapid results align best with your marketing goals.

Lyn Spindley
Apr 22 min read
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Step-by-Step: How to opt out of Google Display Network (and protect your ad budget)
Google is auto-enabling the Display Network in Demand Gen campaigns. Step-by-step how to opt out and protect your PPC budget now.

Lyn Spindley
Feb 153 min read
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Step-by-step guide to add social media links to your Google Business Profile
In this article, we will guide you step-by-step through the process of adding your social media profiles to your Business Profile.

Lyn Spindley
Dec 15, 20232 min read
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![Make the most of Google (your 100% FREE secret weapon) [2023]](https://static.wixstatic.com/media/83ec1a_7bf557a928f948d2a296595c056f0767~mv2.jpg/v1/fill/w_333,h_250,fp_0.50_0.50,q_30,blur_30,enc_avif,quality_auto/83ec1a_7bf557a928f948d2a296595c056f0767~mv2.webp)
![Make the most of Google (your 100% FREE secret weapon) [2023]](https://static.wixstatic.com/media/83ec1a_7bf557a928f948d2a296595c056f0767~mv2.jpg/v1/fill/w_454,h_341,fp_0.50_0.50,q_90,enc_avif,quality_auto/83ec1a_7bf557a928f948d2a296595c056f0767~mv2.webp)
Make the most of Google (your 100% FREE secret weapon) [2023]
Use your Google Business Profile to promote your hospitality business including price, location, and amenities (for free!)

Lyn Spindley
Nov 14, 20224 min read
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![Earn more 5-star reviews for your hospitality business [2023]](https://static.wixstatic.com/media/83ec1a_0d2b80af6a784c3eb2769fe7d5aa3076~mv2.jpg/v1/fill/w_333,h_250,fp_0.50_0.50,q_30,blur_30,enc_avif,quality_auto/83ec1a_0d2b80af6a784c3eb2769fe7d5aa3076~mv2.webp)
![Earn more 5-star reviews for your hospitality business [2023]](https://static.wixstatic.com/media/83ec1a_0d2b80af6a784c3eb2769fe7d5aa3076~mv2.jpg/v1/fill/w_454,h_341,fp_0.50_0.50,q_90,enc_avif,quality_auto/83ec1a_0d2b80af6a784c3eb2769fe7d5aa3076~mv2.webp)
Earn more 5-star reviews for your hospitality business [2023]
Online reviews are more important than ever - Nearly 9 in 10 travellers say that online reviews are important when choosing a hotel.

Lyn Spindley
Nov 14, 20224 min read
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Google Business Profile is your best value social platform (here's why)
There is a strong business case for using Google Business Profile as a social media platform. Here's why.

Lyn Spindley
May 7, 20223 min read
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Google My Business is Changing: Here's How to Update Your Profile
Video tutorial! Step-by-Step guide to updating your Google Business Profile, accessible only through Google Search and Google Maps.

Lyn Spindley
May 7, 20222 min read
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