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How M&S built trust in a crisis
M&S shows how to lead with trust in a clear, empathetic crisis communication that strengthens customer loyalty when it matters most.

Lyn Spindley
Apr 223 min read
10 views
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Treat and Meet returns with a relaxed marketing Q and A at Otto
Need marketing advice? Join us for a free Marketing Q & A at Otto on 11th April.

Lyn Spindley
Apr 22 min read
1 view
0 comments


2024: Fresh new brand, new team, new media services, new premises!
Vaughan Parade is home to our new premises, and with it, a fresh brand identity, new team and new services for businesses

Lyn Spindley
Feb 3, 20244 min read
36 views
0 comments


The fundamentals of property development branding
Branding in property development goes beyond logos and taglines, it's about creating an emotional connection with potential buyers.

Lyn Spindley
Jan 15, 20242 min read
55 views
1 comment


Why your property development needs a dedicated website
A dedicated website for each of your property developments is not just an option, but a necessity.

Lyn Spindley
Jan 10, 20243 min read
55 views
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Pantone Colour of the Year announced: Unveiling the trending brand colours for 2024-2025
The Pantone Colour of the Year has always been the most anticipated announcement for brand owners and marketers.

Lyn Spindley
Dec 18, 20235 min read
10,196 views
0 comments


Step-by-step guide to add social media links to your Google Business Profile
In this article, we will guide you step-by-step through the process of adding your social media profiles to your Business Profile.

Lyn Spindley
Dec 15, 20232 min read
22 views
0 comments


The power of collaboration: Partnering with sponsors for Holly's Christmas campaign
Collaboration played a significant role in Holly's journey. We partnered with various other sponsors of the Illumination Trail.

Lyn Spindley
Dec 2, 20232 min read
12 views
0 comments


Harnessing Social Media Engagement: The Holly Campaign Case Study
Social media played an important part in Holly's journey, serving as the primary channel for sharing her captivating story.

Lyn Spindley
Dec 2, 20233 min read
21 views
0 comments


Building Holly's online home: A guide to creating an engaging campaign website
A compelling online presence is crucial for any digital marketing campaign.

Lyn Spindley
Dec 2, 20232 min read
4 views
0 comments


Crafting Holly's origin story: The power of storytelling in marketing campaigns
A compelling story is your most powerful tool to engage audiences and create a memorable brand image.

Lyn Spindley
Dec 2, 20232 min read
9 views
0 comments


Boosting local awareness with a Christmas lights sponsorship
In partnership with the local council and other sponsors, we've launched a series of nine marketing activities to maximise our investment.

Lyn Spindley
Nov 28, 20233 min read
38 views
0 comments


Sponsoring a Christmas Light Display? (Here's your business playbook)
In this playbook, we'll share our essential tips on making the most of your businesses sponsorship of a community Christmas lights.

Lyn Spindley
Nov 28, 20233 min read
103 views
0 comments


What is SEO (and how does it work?)
Search engine optimization (SEO) helps businesses increase their visibility online by optimising content for targeted keywords.

Lyn Spindley
Feb 12, 20233 min read
26 views
0 comments


Social Listening: What it is (and why you need it)
Gain an edge in your industry and get valuable insights into customer sentiment and behaviour with social listening.

Lyn Spindley
Jan 29, 20235 min read
39 views
0 comments


5 Huge benefits of brand monitoring
Brand monitoring involves tracking publicly available mentions of a brand, service or product to understand public sentiment.

Lyn Spindley
Jan 28, 20234 min read
39 views
0 comments
![Increase brand loyalty with social media engagement: 5 Tactics to use today [Infographic]](https://static.wixstatic.com/media/83ec1a_2c848a3672ba42d18b53801958da0711~mv2.jpg/v1/fill/w_333,h_250,fp_0.50_0.50,q_30,blur_30,enc_avif,quality_auto/83ec1a_2c848a3672ba42d18b53801958da0711~mv2.webp)
![Increase brand loyalty with social media engagement: 5 Tactics to use today [Infographic]](https://static.wixstatic.com/media/83ec1a_2c848a3672ba42d18b53801958da0711~mv2.jpg/v1/fill/w_454,h_341,fp_0.50_0.50,q_90,enc_avif,quality_auto/83ec1a_2c848a3672ba42d18b53801958da0711~mv2.webp)
Increase brand loyalty with social media engagement: 5 Tactics to use today [Infographic]
Get the insights you need to increase social media engagement and grow your business in 2023.

Lyn Spindley
Jan 12, 20233 min read
52 views
0 comments


How (and why) to revolutionise your brand with the WGSN & Pantone Colours of the Year 2023
Discover how the Viva Magenta and Digital Lavender colour trends for 2023 can revolutionize your branding.

Lyn Spindley
Jan 11, 20235 min read
291 views
0 comments


Get ready for the future of LinkedIn: 5 new features coming in 2023
LinkedIn is rolling out 5 new features in 2023 that will improve accessibility, analytics and usability for users and business admins alike.

Lyn Spindley
Jan 6, 20233 min read
70 views
0 comments


Unlock the power of brand storytelling in 2023: 7 Creative ideas to help your company stand out
Discover how brand storytelling can help your brand stand out and demonstrate your company's authenticity in 2023.

Lyn Spindley
Jan 5, 20232 min read
272 views
0 comments
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